Turns out, unsurprisingly, female comedians get pretty bored about being asked 'what is it like being a female comedian?' Especially on International Women's Day.

So Dave didn't try to...we simply let the comedians be their wholly individual selves.

The creative idea was 'comedy as unique as comedians who make it'. I interviewed 5 incredible comedians, and just letting them talk about their unique style of comedy, and I worked with Cookie Studios to design bespoke animation styles to reflect their individually unique personalities.

Creative, Director: Genevieve Simms

Animation: Cookie Studios

Campaign Producer: Kasey George